Weleda – The Tiny 5


At the end of 2016 Weleda came to us with multiple questions on their digital presence. Since they had no presence, and their previous awareness was raised by AVM.


Wavemaker created a full social strategy, Facebook content with a product focus and a new look and feel, Instagram content with a 100% natural focus by making use of only garden pictures (with a hint of product here and there). In the spring Wavemaker created the video series The Tiny Five. Showing the 5 most important co-workers at the Weleda gardens.